Simple, honest pricing

Start free with 3 short URLs per month. Upgrade when you need more capacity, custom aliases, or detailed analytics.

Free

£0

forever

  • ✓ 3 short URLs / month
  • ✓ 1,000 redirects / month
  • ✓ Auto-generated codes
  • ✓ Click count analytics
  • ✓ API access
  • ✓ MCP integration
Get started free
POPULAR

Starter

£5

per month

  • ✓ 100 short URLs / month
  • ✓ 20,000 redirects / month
  • ✓ Custom aliases
  • ✓ Basic analytics (devices, referrers)
  • ✓ API access
  • ✓ MCP integration

Pro

£20

per month

  • ✓ 1,000 short URLs / month
  • ✓ 100,000 redirects / month
  • ✓ Custom aliases
  • ✓ Full analytics (time series, geo, devices)
  • ✓ API access
  • ✓ MCP integration
  • ✓ Priority support

Frequently Asked Questions

What counts as a "redirect"?

Every time someone clicks your short URL, that's one redirect. Bot crawlers are tracked separately and don't count towards your limit.

Can I use the API without a browser?

Yes! UtilsToGo is API-first. Use API keys with curl, Python, JavaScript, or any HTTP client. AI tools can also connect via MCP.

Is my data safe? What about GDPR?

We're fully GDPR compliant. We hash IP addresses, collect minimal data, and you can export or delete all your data at any time from your Account page.

What other services are coming?

We have 100+ utilities planned including QR codes, text tools, encoding/decoding, hashing, data conversion, and more. Check the roadmap on our homepage.